deborah [at] photoshelter [dot] com
PHOTOSHELTER PUBLISHES NEW PHOTO BUSINESS GUIDE
48-page guide delivers key insights from seasoned photographers, photo buyers, and top stock
agencies on selling stock photography today
New York, NY, November 17, 2011 - PhotoShelter (http://www.photoshelter.com), the worldwide leader in photography portfolio websites, sales and marketing tools for photographers, today released a new free educational guide, Selling Stock Photography. This 48-page downloadable guide provides key tips and insights from seasoned photographers, photo buyers, and small agencies who offer strategies on how to license stock photography in the wake of a changed industry. The guide can be downloaded directly here: http://bit.ly/PSsellingstock.
In addition to a comprehensive tutorial on key stock photography considerations, Selling Stock Photography delivers 13 firsthand interviews from experts with sound advice for photographers to get their stock photography noticed. The guide features stock photographers, photo buyers, and stock agencies including:
- Random House Associate Art Director Ellice Lee
- Location stock photographer Randy Santos
- T3 Digital Asset Manager and Art Buyer Amy Cooper
- Billboard.com Creative Director Rachel Been
- Travel stock photography veteran David Sanger
- Leading science stock agency Visuals Unlimited
- And many more
Each interview offers strategies to help photographers identify an effective business approach including best practices to market buyers and how to effectively keyword images to improve SEO and attract more customers.
Selling Stock Photography is the latest in PhotoShelter’s ongoing series of free business guides for photographers and marketing professionals. PhotoShelter’s e-book library includes guides on email marketing, search engine optimization, starting a photography business, and social media marketing. All can be downloaded here: http://bit.ly/psresearch.
PhotoShelter offers the most professional, reliable and innovative online tools to build and grow a successful photography business. Its latest release, Beam, offers a suite of portfolio website templates built with the latest technology to showcase images at their best. Over 80,000 photographers use PhotoShelter’s websites, social and SEO tools to attract new clients; online image archives to stay organized; and image delivery and e-commerce tools to sell their work. To grow your business, manage it more efficiently, or find new ways to market yourself and delight your clients, try PhotoShelter free for 14 days when you visit http://www.photoshelter.com.