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HOW TO GROW A WEDDING PHOTOGRAPHY BUSINESS:
PHOTOSHELTER PUBLISHES NEW BUSINESS GUIDE

Key business strategies and insights to help photographers grow a wedding
photography business and set their services apart from the pack

New York, NY, February 14, 2012 - PhotoShelter (http://www.photoshelter.com), the worldwide leader in photography portfolio websites, sales and marketing tools for photographers, today released a new free educational guide, How to Grow a Wedding Photography Business. This guide offers essential tactics and strategies to help emerging wedding photographers build a brand, market their services, and attract new clients. The guide also includes firsthand interviews from successful photographers who offer real tips on how to innovate and beat the competition.

The guide can be downloaded directly here: http://bit.ly/PSwedding

How to Grow a Wedding Photography Business coaches photographers on both basic and advanced approaches to grow a thriving wedding photography business including:

  • How to build a unique brand and effectively market to prospects
  • How to establish competitive pricing tiers
  • How to improve search engine rankings to attract the right client
  • How to grow a network and reach new clients through Facebook, Twitter, and blogging
  • How to be the hero on the wedding day, and master post-wedding image delivery
  • How to influence the most powerful marketing tool of all: word of mouth

Each section provides key takeaways to help photographers immediately advance their business with smarter and faster approaches than ever before.

How to Grow a Wedding Photography Business is the latest in PhotoShelter’s ongoing series of free business guides for photographers and marketing professionals. PhotoShelter’s e-book library includes 17 educational guides including topics like email marketing, search engine optimization, and starting a photography business. All can be downloaded here: http://bit.ly/psresearch.

About PhotoShelter

Images. At PhotoShelter, the word means so much more than a pretty picture -- it’s about improving the way millions of image creators, brands and businesses communicate in a visual world. It’s about harnessing the power of images easily, securely and affordably -- anytime, anywhere. It’s about using media in the most efficient way possible to tell your story and engage your audience. In essence, it’s about making visual assets more useful and valuable with cutting-edge image management technology. That’s what we’ve been doing for over 10 years. More than 80,000 professional photographers and 70 leading brands trust and rely on PhotoShelter to do just that every day, with over 200 million of their image assets. To learn more, visit http://www.photoshelter.com.