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THE PHOTO ASSISTANT'S HANDBOOK:
PHOTOSHELTER PUBLISHES NEW BUSINESS GUIDE

Key strategies to help photographers succeed as photo assistants, plus tips and insights from seasoned photographers like Vincent Laforet and Robert Seale

New York, NY, April 18, 2012 - PhotoShelter (http://www.photoshelter.com), the worldwide leader in photography portfolio websites, sales and marketing tools for photographers, today released a new free educational guide, The Photo Assistant’s Handbook. This free handbook offers essential tips and strategies to help photographers succeed as photo assistants and grow their careers in a demanding industry. This handbook also includes firsthand interviews with seasoned photographers like Vincent Laforet, Jake Chessum, Robert Seale, and Tim Mantoani, as well as tips from photo assistants on ensuring flawless shoots, anticipating a photographer’s every move, building strong relationships, and getting rehired.

The guide can be downloaded directly here: http://bit.ly/photoassistants

The Photo Assistant’s Handbook will teach photographers best practices of successful assistants and offer tips to launch a photo career by learning from and supporting accomplished pro photographers. The guide will help photographers:

  • Sort through the benefits of working as a full-time or freelance assistant photographer.
  • Learn the common problems all photo assistants are expected to solve.
  • Understand the responsibilities expected of the first, second, and third photo assistants, and how to conduct yourself on set.
  • Create the essential equipment kit and prepare for every scenario.
  • And much more.

At the heart of this handbook, photographers will learn how personal skills, proactive problem solving tactics, and a team player mentality can be the dealbreaker or dealmaker to a successful career.

The Photo Assistant’s Handbook is the latest in PhotoShelter’s ongoing series of free business guides for photographers and marketing professionals. PhotoShelter’s e-book library includes 20 educational guides including topics like email marketing, search engine optimization, and starting a photography business. All can be downloaded here: http://bit.ly/psresearch.

About PhotoShelter

Images. At PhotoShelter, the word means so much more than a pretty picture -- it’s about improving the way millions of image creators, brands and businesses communicate in a visual world. It’s about harnessing the power of images easily, securely and affordably -- anytime, anywhere. It’s about using media in the most efficient way possible to tell your story and engage your audience. In essence, it’s about making visual assets more useful and valuable with cutting-edge image management technology. That’s what we’ve been doing for over 10 years. More than 80,000 professional photographers and 70 leading brands trust and rely on PhotoShelter to do just that every day, with over 200 million of their image assets. To learn more, visit http://www.photoshelter.com.

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