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Deborah Block
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Growing Your Event Photography Business:
PhotoShelter publishes new free guide with key insights to market and build an event photography business

Learn the business of event photography, including why finding a niche and great people skills can attract more clients than ever before

New York, NY, October 11, 2012 - PhotoShelter (, PhotoShelter, the worldwide leader in photography portfolio websites, sales, and marketing tools for photographers, today published a new free educational guide, Growing Your Event Photography Business. This guide offers expert tips from leading photographers and industry buyers on how to reach new clients and build a business focused on event photography. Growing Your Event Photography Business can be downloaded directly here:

Through one-on-one interviews from top photographers who capture weddings, sports, nonprofit, corporate events and more, readers can get insights to keep the client and crowd happy on shoot-day, plus marketing tips to attract new business. Photographers will also learn from clients, including FOOD & WINE's Art Director, about what makes an event photographer stand out and get hired in a competitive market.

Growing Your Event Photography Business also provides practical advice for aspiring and professional event photographers, including:

  • Eight tips to make the crowd love you.
  • Why storytelling is important and how to master it.
  • Keys to exceptional client service and word of mouth marketing.
  • How to partner wit­h and promote your business through other vendor

Growing Your Event Photography Business is the latest in PhotoShelter's ongoing series of free business guides for photographers and marketing professionals. PhotoShelter's e-book library includes 22 educational guides including topics such as email marketing, search engine optimization, and starting a photography business. All can be downloaded here:

About PhotoShelter

Images. At PhotoShelter, the word means so much more than a pretty picture -- it’s about improving the way millions of image creators, brands and businesses communicate in a visual world. It’s about harnessing the power of images easily, securely and affordably -- anytime, anywhere. It’s about using media in the most efficient way possible to tell your story and engage your audience. In essence, it’s about making visual assets more useful and valuable with cutting-edge image management technology. That’s what we’ve been doing for over 10 years. More than 80,000 professional photographers and 70 leading brands trust and rely on PhotoShelter to do just that every day, with over 200 million of their image assets. To learn more, visit

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