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Deborah Block
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Copyright for Photographers:

Key learnings reveal photographers’ top marketing channels to attract new clients, major sources for revenue, and expected business challenges for 2013

New York, NY, March 27, 2013 - PhotoShelter (http://www.photoshelter.com), PhotoShelter, the worldwide leader in photography portfolio websites, sales, and marketing tools for photographers, and The American Society of Media Photographers (http://www.asmp.org), the premier trade association for imaging professionals, today published a new free educational guide, The Photographer’s Guide to Copyright. This guide is equipped with insights and resources to help photographers understand copyright law, register their images, and protect their work from infringement. The Photographer’s Guide to Copyright can be downloaded directly here: http://bit.ly/learncopyright

The Photographer’s Guide to Copyright is a go-to resource that will help photographers navigate copyright law and learn the necessary steps to keep their work safe. Photographers can use this guide to:

  • Understand their six exclusive rights under copyright law.
  • Learn how to safeguard photos and avoid infringement.
  • Get tips to register their work through the U.S. Copyright Office.
  • Discover steps to take if their work is infringed.

The guide also offers in-depth interviews from photographers and experts from ASMP, who address key areas including major trends in copyright today, how to incorporate copyright registration into a daily workflow, the risks to weigh before joining social networks, demystifying what counts as “Fair use”, plus copyright for video and motion.

ASMP Executive Director Eugene Mopsik notes, "ASMP is a leader in copyright education, and we have continually stressed the importance of persistent attribution and registries. We are pleased that our work with PhotoShelter has produced this important resource which is available to the entire imaging community." In addition to the guide, ASMP's website, www.asmp.org, has a wide range of downloadable information and videos on the subject of copyright, licensing, releases and more.

PhotoShelter CEO Andrew Fingerman adds, “Professional photographers rely on a strong online presence to grow their business and attract new clients, which is why it’s vital to proactively register and protect images from infringement. We’re excited to partner with ASMP to provide a robust resource that will help photographers break down U.S. copyright law and understand their creative rights.”

The Photographer’s Guide to Copyright is the latest in PhotoShelter’s ongoing series of free business guides for photographers and marketing professionals. PhotoShelter’s e-book library includes 25+ educational guides including topics such as social media, email marketing, and starting a photography business. All can be downloaded here: http://bit.ly/psresearch.

About PhotoShelter

Images. At PhotoShelter, the word means so much more than a pretty picture -- it’s about improving the way millions of image creators, brands and businesses communicate in a visual world. It’s about harnessing the power of images easily, securely and affordably -- anytime, anywhere. It’s about using media in the most efficient way possible to tell your story and engage your audience. In essence, it’s about making visual assets more useful and valuable with cutting-edge image management technology. That’s what we’ve been doing for over 10 years. More than 80,000 professional photographers and 70 leading brands trust and rely on PhotoShelter to do just that every day, with over 200 million of their image assets. To learn more, visit http://www.photoshelter.com.

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