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Essential Tips for Fashion Photographers:
PhotoShelter and Breed partner to release a new educational guide, Breaking Into Fashion Photography

New inspirational guide offers in-depth interviews with award-winning photographers, plus tips to grow a lasting fashion photography business

New York, NY, June 24, 2014 - PhotoShelter (, PhotoShelter, the worldwide leader in photography portfolio websites, sales and marketing tools for photographers, today released an exciting new educational guide, Breaking Into Fashion Photography. Inside, aspiring and working fashion photographers can get tips to market themselves to a target audience, establish a solid brand, approach photo buyers the right way, and find work.

PhotoShelter is releasing this guide in partnership with Breed, an online community of fashion photographers with experienced staff teaching and sharing current fashion photography insight through a series of videos, editorials, interviews, product reviews,and more.

In this new guide, fashion photographers will also learn:

  • Tips to break into the industry and find clients
  • Strategies to build a strong fashion photography brand
  • Social media do’s and don’ts to help connect with dream clients online
  • The 5 biggest mistakes photographers make when submitting their work
  • Plus how outlets like New York Magazine’s The Cut wants to be pitched

Photographers can also get advice from top fashion pros like Lindsay Adler, Melissa Rodwell, Jonathan D Pryce and the founders of Bello Mag who have learned important lessons along the way on growing a successful fashion photography business.

Breaking Into Fashion Photography is the latest in PhotoShelter’s ongoing series of free business guides for photographers and marketing professionals. PhotoShelter’s library includes 40+ educational guides including topics such as creating a successful photography portfolio, email marketing, and starting a photography business. All can be downloaded here:

About PhotoShelter

Images. At PhotoShelter, the word means so much more than a pretty picture -- it’s about improving the way millions of image creators, brands and businesses communicate in a visual world. It’s about harnessing the power of images easily, securely and affordably -- anytime, anywhere. It’s about using media in the most efficient way possible to tell your story and engage your audience. In essence, it’s about making visual assets more useful and valuable with cutting-edge image management technology. That’s what we’ve been doing for over 10 years. More than 80,000 professional photographers and 70 leading brands trust and rely on PhotoShelter to do just that every day, with over 200 million of their image assets. To learn more, visit

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