Libris Launches Digital Asset Management Capability for Video Files
Best-in-class cloud-based media management solution adds video alongside images to help organizations cope with content deluge and embrace visual storytelling
New York, NY -- October 27, 2015 - PhotoShelter (www.photoshelter.com), the world’s leading professional photography cloud service, today announced the latest release of its best-in-class cloud-based Libris media management service. With the introduction of video capabilities, Libris delivers a feature rich, easy to use and highly cost-effective Digital Asset Management solution for visual content. Libris enables content creators and marketers at companies of all sizes and across industries to improve their workflows and visual storytelling.
The smartphone and social media revolutions have created an exploding need for companies and institutions of all sizes to communicate visually. According to CMO Council, while 65 percent of senior marketing executives believe visual assets are core to how their brand story is communicated, only a scant 27 percent have the ability to aggregate, organize and manage these assets across marketing and non-marketing teams—including those outside of the organization. Organizations are trying to catch up, but need new tools like Libris to facilitate visual communication and manage the content apocalypse.
Libris Key VAM/DAM Features:
- Centralized hybrid storage for photo and video with effortless drag & drop multi-file upload
- Intuitive organization using collections, galleries and searchable metadata functionality
- Robust permission control management separating view and download access
- Simple distribution options to internal and external stakeholders with detailed access reporting
- Growing support for a variety of formats including large file sizes and lossless codecs with background transcoding into multiple resolutions
- Affordable, redundant storage with best-in-industry security and privacy features
- Backed by 10 years of experience serving photography professionals, their commercial clients and a dedicated expert client support team
“Libris allows organizations to collect, store, organize and distribute photos and videos to help them effectively communicate to their audience and securely preserve their history,” said Andrew Fingerman, CEO of PhotoShelter. “Unlike traditional DAM offerings, Libris is focused on the specific needs and challenges of working with photos and videos. We provide a simple, affordable solution that is supported by our knowledgeable and accessible team – which is why organizations as diverse as ConocoPhillips, the Seattle Seahawks and the University of North Carolina have selected Libris over competitive solutions. Libris offers a solution for every employee that interacts with visual assets while fostering an ecosystem where creative professionals can continue to thrive. This new release brings us another step closer to our mission of helping the world’s organizations communicate visually.”
Grupo SAL - Managing Visual Assets for Brands
“As a creative agency for brands like Nike and Corona, we increase the value we bring to our clients with Libris because it enables us to organize our visual assets in the cloud. This allows us to manage internal and external workflows quickly and easily on the fly -- and with the right permissions,” said Marcius Viana, Strategic Planner, GrupoSAL. “We use lots of different types of video files and formats, and Libris’ new video capabilities keep us organized; our video library is always available, accessible and optimized.”
Rockit Ranch Productions - Visual Storytelling in Real-Time
“As a restaurant & nightclub development and management company, visual content is key. Libris is essential in helping us catalogue and organize our photos and videos within one place,” said Kevin Hartmann, Multimedia Coordinator, Rockit Ranch Productions. “Libris’ new video capabilities are easy to use, ensuring efficiency when it comes to getting the correct content to our different venues, while at the same time providing accurate categorization, multi-platform access and correct permissions. Libris allows our corporate and individual venue teams to capitalize on visual storytelling in real-time.”
To learn more about PhotoShelter Libris visit http://libris.photoshelter.com/ or call us at (212) 206-0808.
Libris enables organizations to tell their visual stories, offering a simple and powerful visual asset management solution. With 10 years in the cloud and over 250 million assets managed, our cutting-edge software helps hundreds of top universities, pro sports teams, travel brands and organizations of all sizes easily organize, collaborate, and share their photos and videos. It’s a powerful media library that will centralize your team’s assets and change the way you communicate visually. Libris is a business unit of PhotoShelter and is based in New York, NY. For more information please visit http://libris.photoshelter.com/.
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